Search Engine Optimization
Technical SEO, content strategy, and authority building aimed at the searches that actually end in revenue — not vanity keywords with no buying intent.
Search Engine Optimization: Learn moreFull-service digital marketing
Marketing that moves pipeline,
not just impressions.
DTMA Platforms is a digital marketing agency for B2B, industrial, and technical brands. SEO, paid media, web, content, email, and analytics — run by a team that builds and markets its own software products.
RoofingHome buildingPressure washingHVAC & plumbingRemodelingManufacturing
East Texas
Based in Kilgore. Building for the businesses around us.
Roofers, builders, pressure washers, and service contractors across East Texas — we build the website and the Google presence that gets you called instead of the company three towns over. Local enough to meet at your shop.
What we do
Six disciplines. One accountable team.
Most agencies sell you a channel. We start with the number you need to move and work backward to the mix that moves it — then run all of it under one roof, so nothing falls between vendors.
Paid Media & PPC
Search, social, and retargeting campaigns managed against pipeline and cost per qualified lead — with the tracking in place to prove which dollars worked.
Paid Media & PPC: Learn moreWeb Design & Development
Design and build on a modern stack — fast, accessible, editable by your team, and structured so search engines and buyers both understand what you do.
Web Design & Development: Learn moreContent & Social
Articles, case studies, video, and social built on real subject-matter expertise — content that answers the questions your sales team keeps getting asked.
Content & Social: Learn moreEmail & Marketing Automation
Lifecycle campaigns, nurture sequences, and CRM automation that keep you in front of long sales cycles without anyone remembering to send a follow-up.
Email & Marketing Automation: Learn moreAnalytics & CRO
Clean measurement, honest attribution, and continuous conversion testing — so marketing decisions come from evidence instead of the loudest opinion in the room.
Analytics & CRO: Learn moreHow we work
Diagnose before prescribing.
Nobody needs another agency that opens with a proposal. We open with an audit, and we will tell you if the honest answer is that you do not need us yet.
01
Diagnose
We audit what exists — analytics, rankings, ad accounts, funnels — and find where the money is actually leaking before proposing anything.
02
Prioritize
You get a ranked plan, not a menu. Highest expected return first, with the reasoning shown so you can push back on it.
03
Execute
We build and ship: pages, campaigns, content, automation. One accountable team rather than five handoffs.
04
Compound
Every month we report what worked, kill what didn't, and reinvest in the channels proving out. No black boxes.
Selected work
We market our own products. That is the portfolio.
TrueFieldIQ and Vendishy are ours — designed, built, launched, and grown with the same playbook we run for clients. Every claim below is one we tested with our own budget first.
TrueFieldIQ
Turning a 900-page parts catalog into a field sales channel.
We designed, built, and launched a branded mobile catalog that lets field technicians search by the equipment they are servicing — and gave the manufacturer its first real view of how the field actually buys.
Read the case study →3.5xIncrease in catalog sessions
62%Faster part lookup in the field
41%Lift in organic part-number traffic
Vendishy
From a messy paste to a quote-ready spreadsheet in under five minutes.
Inside sales teams receive parts requests in every format imaginable. We built and took to market a tool that categorizes a raw list, assigns vendors, and exports a clean master sheet with a tab per vendor.
Read the case study →< 5 minRaw list to vendor-split export
8xFaster than manual sorting
2.1xTrial-to-paid conversion after CRO work
Why DTMA
An agency that has to live with its own advice.
We run acquisition for two software products of our own. When we recommend a channel, a message, or a landing page structure, it is because we have already paid to find out whether it works.
2Software products we build, market, and support ourselves
6Disciplines delivered in house — no subcontracted handoffs
100%Client ownership of every ad account, property, and asset we touch
Insights
What we have learned, written down.
Why industrial SEO is easier than consumer SEO (and why nobody does it)
The competition for technical, part-number, and specification searches is thin — because writing that content requires knowing something. That is the whole opportunity.
ReadYour attribution model is wrong. Here is how to make it useful anyway.
Perfect attribution does not exist in a six-month, multi-stakeholder buying cycle. Directionally honest attribution does, and it is enough to make good decisions.
ReadThe redesign checklist that keeps you from losing half your traffic
Site rebuilds tank organic performance for boring, preventable reasons. Here is the pre-launch list we run on every build.
ReadCommon questions
The things people ask before the first call.
What kinds of companies does DTMA Platforms work with?
Two kinds. Local service businesses across East Texas — roofers, home builders, pressure washers, HVAC and plumbing contractors — who need a website and a Google presence that produces calls. And B2B, industrial, and technical companies with longer, considered sales cycles. What they have in common is that a single new customer is worth real money.
Do you require a long-term contract?
Engagements typically run on a three-month initial term, because meaningful SEO and paid media results are not visible in thirty days. After that it is month to month. We would rather earn the renewal than enforce a contract.
How quickly will we see results?
Paid media can produce qualified leads within the first few weeks once tracking is verified. Conversion optimization on existing traffic often shows within a month. SEO is a three-to-six month arc for competitive terms, with technical fixes sometimes moving things sooner.
What makes an agency that builds its own software different?
We market TrueFieldIQ and Vendishy with our own budget, which means every tactic we recommend is one we have paid for ourselves. It also means we can build what a campaign needs — a landing page, a calculator, a data integration — instead of filing a ticket and waiting.
Do you offer one service, or is it all or nothing?
Either. Some clients engage us only for SEO or only for paid media. Others want the full program. We will tell you during the audit which services would actually move your number and which would just add a line item.
Get in touch
Let's talk about what growth actually looks like for you.
Tell us what you sell and who buys it. We'll tell you honestly whether we can help — and what we'd do first.